With the development of financial technology, more and more personal investing tools have emerged to help investors better track, analyze and optimize their investment portfolios. Quicken is one of the most popular personal finance software that provides a suite of investment management features. In this article, we will explore how Quicken can facilitate personal investing through tracking net worth, asset allocation, investment performance and more.
Quicken offers easy importing and categorizing of investment accounts. By having all assets in one place, investors can clearly see their overall asset allocation across different account types like retirement, taxable and banking accounts. This consolidated view makes it easy to determine if one’s portfolio aligns with their target asset allocation and risk tolerance.

Quicken allows investors to track investment performance across accounts
One of the key benefits of using Quicken for investing is the ability to track investment performance across various accounts and asset classes. Quicken provides detailed views into realized and unrealized gains/losses, dividends and interest earned. Investors can run investment performance reports over custom time periods to evaluate how their portfolio has done over short and long term periods.
For retirement accounts like 401ks and IRAs, Quicken also tracks employer contributions, which is helpful for retirement planning. Performance data can be further broken down by asset class or individual security holdings. This helps investors determine their best and worst performing investments over time.
Quicken enables investors to set investment goals and develop plans
In addition to tracking current investments, Quicken aids investors in planning for future goals like retirement or a child’s college education. The software provides calculators to determine how much needs to be invested on a regular basis to reach certain investment targets. Investors can set multiple goals with various target dates and contribution amounts.
Quicken also provides suggested asset allocation models for different goals like retirement or conservative vs aggressive growth. This makes it easy for investors to develop an investment plan tied to their objectives. As goals and account balances change over time, investors can rebalance their portfolios right within Quicken to maintain their desired asset allocation.
Quicken helps investors minimize taxes through loss harvesting
Tax minimization is a key aspect of optimizing returns in taxable investment accounts. One way Quicken assists with tax planning is through its loss harvesting reminder. This prompts investors who have realized capital gains during the year to sell losing positions to offset those gains and reduce their tax liability.
Quicken also clearly marks dividends and interest that would be subject to taxes in taxable accounts. For investments held across multiple accounts, Quicken provides analysis on which lots should be sold to maximize tax efficiency. This lot matching capability helps avoid short-term capital gains when selling assets with multiple lots.
Quicken enables easy rebalancing across investment accounts
As market movements cause fluctuations in asset allocation, rebalancing becomes necessary to maintain target asset allocation in line with one’s risk tolerance and investment policy. Quicken allows investors to rebalance their portfolios with a few clicks. Investors can enter their desired asset allocation percentages for multiple accounts. Quicken then shows how far the current allocation deviates from the targets and lists trades needed to rebalance.
With Quicken, rebalancing can be done across various account types to maximize tax efficiency. Investors simply review the proposed trades and execute with their brokerage. Automatic rebalancing can also be scheduled annually or quarterly.
Quicken helps investors track portfolio income and plan spending
Generating consistent portfolio income is key for many investors in retirement. Quicken provides both current yield and projected income to help investors determine if their portfolios can support their spending needs. Income can be viewed across multiple accounts and broken down by interest, dividends and distributions from funds.
The income projection uses historical yields and helps identify income shortfalls. Investors can use this information to adjust their asset allocation or withdrawal strategy if needed. This income analytics and planning helps investors develop sustainable withdrawal rates from their portfolios.
In summary, Quicken provides comprehensive features to track investment performance, develop plans, minimize taxes, rebalance periodically and analyze income sustainability. By centralizing investment data and facilitating better decision making, Quicken helps investors optimize and improve their long-term returns.