Ubisoft is one of the world’s largest video game companies, known for popular franchises like Assassin’s Creed, Far Cry and Tom Clancy games. As a leading game developer and publisher, Ubisoft offers attractive investment opportunities for those looking to gain exposure to the fast-growing gaming industry. There are several ways investors can gain a stake in Ubisoft and benefit from its continued growth. This article will explore 3 effective approaches for ubisoft investment: investing in Ubisoft stocks, investing through ETFs with Ubisoft holdings, and investing in individual Ubisoft games via crowdfunding platforms. With proper research and planning, ubisoft investment can be a rewarding addition to a diversified portfolio.

Purchase Ubisoft stock directly to gain exposure to the company’s performance
The most straightforward way to invest in Ubisoft is to directly purchase its publicly traded stocks. Ubisoft’s stocks are listed on the Euronext Paris stock exchange under the ticker symbol UBI. Investors can buy Ubisoft stocks through online brokers that provide access to European markets.
As a large-cap stock in the communication services sector, Ubisoft offers stable growth potential. The company has delivered solid revenue gains in recent years thanks to strong sales of top franchises like Assassin’s Creed Valhalla. Analysts expect continued growth as Ubisoft expands into live services, mobile gaming and new platforms like the Metaverse.
Of course, directly owning Ubisoft stocks also comes with higher risk exposure to the company’s financial performance. Investors should be prepared for potential volatility. Overall, purchasing Ubisoft stock directly is suitable for investors bullish on the long-term growth of Ubisoft and the gaming sector.
Invest in ETFs containing Ubisoft to mitigate risks through diversification
For investors who want Ubisoft exposure but with reduced stock-specific risks, investing through ETFs is an option. Many ETFs hold Ubisoft stocks as part of their broader portfolio of video game and media stocks.
For example, the VanEck Vectors Video Gaming and eSports ETF (ESPO) has Ubisoft as a top 10 holding. The ETF offers a diversified basket of stocks related to video games and eSports, including giants like Tencent and Nintendo. With Ubisoft comprising around 3% of the total assets, investors get decent exposure to Ubisoft paired with protection through the ETF’s other holdings.
There are other thematic ETFs like the Global X Video Games & Esports ETF (HERO) which also contain Ubisoft stocks. While the exposure may not be as direct, ETFs allow investors to gain stakes in Ubisoft while minimizing single-company risks.
Participate in Ubisoft game crowdfunding campaigns to support specific titles
A more unique approach for ubisoft investment is participating in selective crowdfunding campaigns for individual Ubisoft games. In recent years, Ubisoft has experimented with crowdfunding certain games through platforms like Kickstarter and Fig.
In these campaigns, backers can pledge money to support games in development in exchange for special rewards and benefits related to the game. For example, the 2016 Kickstarter campaign for Ancestors: The Humankind Odyssey offered backers early beta access and digital goods in return for funding support.
While risky compared to equity investment, crowdfunding allows investors to directly contribute to games they are passionate about. It offers more involvement with the game creation process and the Ubisoft development teams. For investors excited about specific Ubisoft titles, crowdfunding can be an engaging investment option.
In summary, purchasing Ubisoft stock directly, investing through diversified ETFs containing Ubisoft, and participating in selected Ubisoft game crowdfunding campaigns are three effective approaches for ubisoft investment. Each option provides varying degrees of financial exposure, risk management, and investor involvement with Ubisoft’s operations and franchises. With proper due diligence, ubisoft investment can offer promising exposure to the interactive entertainment industry.