Rumble has become a popular alternative video platform in recent years. With its commitment to free speech and lack of censorship, Rumble has attracted many content creators and viewers. As Rumble grows, many investors are interested in investing in this emerging platform. There are several direct ways investors can get exposure to Rumble. The most straightforward method is to invest in Rumble’s parent company CF Acquisition Corp. VIII (CFVI). CFVI is a special purpose acquisition company (SPAC) that announced plans to merge with Rumble in December 2021. After the merger completes, CFVI will change its name to Rumble Inc. Investing in CFVI now essentially means investing in Rumble. Another option is to invest in small-cap ETFs that hold CFVI or will hold Rumble Inc after the merger finalizes. Some ETFs focus on new tech IPOs and pre-IPO companies like Rumble. Finally, accredited investors can invest directly in Rumble via private market platforms before the CFVI merger completes. Overall, Rumble’s growth potential makes it an appealing investment for those bullish on alternative tech platforms.

Invest in CFVI to gain direct exposure to Rumble
The most straightforward way to invest in Rumble right now is to buy shares of CF Acquisition Corp. VIII (ticker: CFVI). CFVI is a special purpose acquisition company (SPAC) that announced in December 2021 it would merge with Rumble. The merger is expected to be completed in Q2 2022. Once the merger finalizes, CFVI will change its name and ticker to Rumble Inc. So buying shares of CFVI now means you will automatically become a shareholder of Rumble Inc after the merger. CFVI allows both retail and institutional investors to gain direct exposure to Rumble before it becomes a publicly traded company. The merger announcement in December 2021 caused CFVI stock to surge as investors poured money into the SPAC. CFVI remains volatile though as the market digests the Rumble merger news. But over the long-term, CFVI represents the most straightforward public market option for investing in Rumble.
Invest in small-cap ETFs focused on Rumble and similar platforms
Another way to invest in Rumble indirectly is via exchange-traded funds (ETFs) focused on next-generation internet platforms. While no ETF directly holds Rumble yet, many have CFVI in their portfolio. Investors can find these potential Rumble proxy ETFs by screening for small-cap funds holding CFVI stock. Examples include the Roundhill MEME ETF (MEME) and the Direxion Moonshot Innovators ETF (MOON). Other ETFs like the Global X Social Media ETF (SOCL) or the Invesco NASDAQ Internet ETF (PNQI) will likely add Rumble once the CFVI merger is complete. The benefit of investing through these ETFs is instant diversification across many internet media and social media stocks. However, there will be a diluted exposure to Rumble specifically.
Invest through equity crowdfunding platforms before the merger
For accredited investors, it is also possible to invest directly in Rumble right now via private market crowdfunding platforms. These regulated platforms like Republic and StartEngine allow private companies to raise money from accredited investors in advance of going public. Rumble has active fundraising rounds on both Republic and StartEngine as it prepares to merge with CFVI. The minimum investment is $100. This route gives accredited investors an early chance to buy Rumble shares before the CFVI merger. However, these platforms are only open to accredited investors who meet SEC requirements. And there is elevated risk investing in a private company like Rumble compared to the public CFVI route.
Rumble’s potential as a disruptive new video platform has caught the attention of many investors. The imminent merger with CFVI provides the most direct exposure to invest in Rumble. Small-cap tech ETFs focused on next-gen internet platforms also provide an avenue to gain exposure. And accredited investors can buy shares directly on private market platforms ahead of the merger. As Rumble continues growing, more public market options to invest in the video platform will emerge.